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Let's talk about marketing lingo.


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Now, normally we don't like to talk about a certain vendor here due to some bad blood, and I want to be clear, this post has nothing to do with that vendor. It has to do with a product he is selling/advertising. You can see that product in this video: https://www.youtube.com/watch?v=ZelspcYi0Zs
 

I am going to go over, point-by-point, what is wrong with advertising like this.

316SS - He's not wrong about it being surgical grade stainless steel...however, powdercoating or anodizing it makes that pointless, as it's the level of porosity in those materials that makes them good for surgery and implants. Also, from what I can tell, only the downstem is uncoated, the rest of the inside of the stem is. That's stupid, and a nightmare for cleaning purposes.


Threads = they look to be nice threads, but if you're going to powder coat them, they are going to wear over time anyways, thus creating a gap. You can mitigate that by using teflon tape on the threads, but you should do that on any threaded pipe joint anyways.


"Self-Locking Ball Bearing" = This one actually made me lol. What he is referring to is gravity. Every single purge with a ball bearing is "self-locking". What a joke. This is a classic case of marketing lingo.

Port size/downstem size: The "pressure system" they created, is kind of funny, because it actually REDUCES pressure, and INCREASES velocity (the principle is the same as putting your thumb over a garden hose). The spiraling they refer to inside the stem is called Rifling, and it is what is done on a (you guessed it) rifle to cause the bullet to spin. It's pointless when it comes to smoke or anything that obeys fluid dynamics. That's why you don't see water pipes with rifling. Creating turbulence with fluids or anything obeying fluid dynamics is stupid and incredibly pointless. The fact that he says it "provides pressure" shows how little he knows...as everything they have done DECREASES pressure. It's also NOTHING like your plumbing system at home, as he says.


No Ghosting = You will have to excuse me for a minute while I fucking die of laughter. "There is actually no surface inside for the flavor to stain"....wat? How the fuck does that work? Are you using quantum teleportation to transport the smoke from the bowl to my mouth, completely bypassing the pipe altogether? No? Then it will stain (also, your shit is not bare SS, it's coated, which is actually INCREASING the amount of places for the flavor to stick).


Now, I'm not doubting that this thing smokes, and would be fine to have as a pipe, but everything he says in his video is stupid. It is preying on people who don't know better, and don't know that what they are being shown is just marketing. Before you hop on a hype train, do some research, and if you're unsure, ask for advice. It's better to ask "is this legit?" and be told it is, than to buy a product and be let down. I'm not saying this pipe would let you down, but it's not some magical high tech device as it is touted to be.

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  • 1 month later...

You answered your own question. It's called Marketing. The idea is to sell the product.

We have already established that people are idiots and are usually willing to believe about anything you tell them. Thats why Extra Strength Excendrin and Migraine Excedrin are the exact same pill. :)

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